For coaches whose clients pay for premium
Run your whole coaching business from one login.
Clients, programmes, check-ins, payments, sales and your team in one system, with your brand on the app. Built by a coach. Proven with real clients every day.
5 founding places. A 30-minute walkthrough, no card, no obligation.
Real screens. Demo business, made-up clients.
I built it for both sides of the screen.
I coach clients in person and online, and I'm coached myself. For years my business ran on a stack of apps that didn't talk to each other. So I built one system around how I coach and how I like to be coached. Thirty-seven seconds shows you the client app, the iPad on the gym floor and HQ.
David King Founder, RepAscent
Twenty seconds each.
Six real coaching workflows, filmed on the demo business with made-up clients. They play as you scroll.
Three moments from a week on it
Everything you're paying nine tools for, in one place
Real screens, shown with a demo business. Everything below runs a real coaching business today, unless it says coming or being proven. You switch each one on with a step-by-step setup checklist.
Your branded client app
Your name, logo and colours. Programmes, every set logged against last time, offline too.
Meals and food logging
Meal plans, macro targets, barcodes and 8,500 restaurant meals from 55 Australian brands.
Weekly check-ins
Photos, video and scores in one list. Reply in writing or by voice note, straight into their app.
The gym floor on an iPad
Today's sessions with a brief for each client, set-by-set logging, skinfolds with an instant estimated body composition result.
Leads to signed client Business
Lead, consult, agreement signed on the iPad, intake, app ready. One pipeline and a sales tracker on real cash.
Payments and renewals
Payments through your own Stripe, renewals, failed-card follow-ups, and clients who update their card or ask to pause in the app.
Automations you approve Business
Check-ins with quiet clients, booking nudges, failed-payment chasers. Each starts switched off and shows what it would send before you switch it on. Being proven with our founding coaches now.
Your team Business and Team
Coaches with their own logins, clients and calendars. Senior coaches who approve and coach contracts with e-signing are coming to Team.
Seven loginsTrainerize, That Clean Life, Typeform, Zapier, HubSpot, DocuSign, Calendly: the jobs Business does
aboutA$365a month
RepAscent HQ, founding Businessnormally A$299. A$1,990 a year paid upfront
foundingA$199a month
Vendor prices published 1 November 2026.
Who it's for
It's for you if
- Your clients pay for a premium service and expect it to feel that way
- You coach in person, online or both, and want one system for all of it
- You'd rather spend your evenings coaching than copying data between apps
- Your brand matters, and you want clients to see it, not a software company's
- You're growing, or you already have coaches working for you
Skip it if
- You want the cheapest app going
- You send a PDF programme and rarely hear from clients again
- You need your own App Store listing (the app installs from the browser)
- You need every feature finished on day one
- You're happy with what you've got
Founding offer · 5 places
Prices in Australian dollars.
For one coach, with no setup fee. It's not part of the founding offer.
A$149a month
- Your founding price is locked for as long as you stay. No setup fee; moving your clients across is a one-off fee by how many you move: free under 3, A$99 for 3 to 24, up to A$599 for 200 to 999.
- Pay 12 months upfront and get two months free: Business A$1,990, Team A$3,490.
- 30-day money-back guarantee on the subscription (not the migration fee). Monthly plans: cancel any time and it stops the next renewal. A 12-month plan isn't refundable after day 30. Nothing here limits your rights under the Australian Consumer Law.
- In return: a case study, a video testimonial and a feedback call every fortnight.
Founding coaches get the coaching system, CRM and pipeline, booking, client payments through your own Stripe and e-signed agreements now. Automations are being proven with you. SMS and email from your own domain aren't included yet. You pay when you join, and the 30-day money-back guarantee covers your subscription.
Apply for a founding placeQuestions coaches ask
Will my clients see my brand or yours?
Yours. Your name, logo, colours and fonts on the client app, and you choose which tabs and Home sections they see.
I coach in person and online. Does it handle both?
Yes. The iPad side runs the gym floor. The client app and HQ run everything online. Same clients, same file.
Can you move my clients across from my current app?
Yes. I bring across your client list and weigh-ins (and check-ins and photos where your old app allows it) and rebuild your programmes and meal plans with you. It's a one-off fee by how many clients you move: free under 3, A$99 for 3 to 24, A$149 for 25 to 49, A$299 for 50 to 99, A$499 for 100 to 199 and A$599 for 200 to 999. Your brand, coaches and payments you set up yourself with a step-by-step checklist, with no setup fee.
What if it's not right for me?
Your first 30 days come with a money-back guarantee on your subscription. It doesn't cover the migration fee. After that, monthly plans run month to month and renew automatically until you cancel. Cancelling stops the next renewal; the month you're in isn't refunded part-way. A 12-month plan isn't refundable after day 30. Nothing here limits your rights under the Australian Consumer Law.
Can I bring my coaches?
Yes. Business includes two coaches and takes a third at A$39 a month. Team includes five, and more at A$39 each. Each coach has their own login, clients and calendar. Senior-coach approvals are coming to Team.
Apply for a founding place.
Applying is a 30-minute walkthrough on Google Meet, so we can both see whether it fits. Bring a list of what you pay for now. If it fits, you set up your HQ with a step-by-step checklist and I move your clients across for you.
